This is the part 2 of this series. In this post, we’ll walk through how to create a Custom Trigger in Real-time Journeys. This trigger will later be used to call a Power Automate flow, which sends an internal email based on the contact’s location.

Create the Custom Trigger

1. Navigate to Real-time journeys area
2. In the left pane, go to Engagement → Triggers
3. Click + New trigger

4. Enter a name for your trigger
5. Select “When a customer interacts with a website/app option”
6. Click Create

Configure the Trigger

7. Under the Customer data section, select Contact
8. Create a new attribute and give name called Form ID. Select Text data type
9. Click Next

10. Click Next as we’re not going to integrate with a web page.

11. Click Ready to use

Once ready, the Status of the trigger will update to Ready to use, confirming it’s active and available for use in your Real-time Journey.

Summary and Next Steps

In this post, we’ve created a Custom Trigger that will serve as the connection point between the Real-time Journey and Power Automate.

In the next post – Build Power Automate Flow (Part 3), we’ll build a Power Automate flow that listens to this trigger and sends an email to the appropriate internal team based on the contact’s location.